LIKE THE BEGINNING of spring, new growth, new birth, new lessons…One is reassured by the warm sun on the soles of your feet as you walk barefoot in the rested winter's soil. The cycle of life continues and like it or not, another work day begins.

I am forever searching for clarification of a personal or business manager's job description particularly inside the business of show. Seventeen years later, again, I found myself responding to a professor of music, of all things, and saying, "No, I don't BOOK acts or personalities or celebrities, I manage them." Here's another perspective of what us managers DO…

Management
By Vivek J. Tiwary, courtesy of StarPolish.com

"If anyone was the fifth Beatle, it was Brian Epstein" — Paul McCartney, 1997

"I'd like to thank Jon Landau, my partner and fellow prisoner of rock 'n' roll for his years of friendship and inspiration and for being someone I could point to who was more neurotic than me." — Bruce Springsteen, 1995

The Relationship

I'm sure you've heard it said that no one can possibly care more about an artists' career than the artist himself/herself. I believe that's true, and that's why-- and many others in the music industry may disagree with me here-- I am firmly of the opinion that managers should be considered as and act like a member of the band or a partner if you are a solo artist, and not just a business appendage. A good artist manager is like a good baseball manager-- a member of the team, as important a player as any of the others, but providing a different role…

For the full article, please visit www.starpolish.com/advice/article.asp?id=18.